University of Toronto Chapter of the IHI Open School
||Created a recruitment video to spread the word about the Chapter at UT|
||Sara Omar, Radiation Sciences student|
||Toronto, Ontario, Canada|
||Nursing, medicine, engineering, pharmacy, health policy, radiation science, social work, MBA, OT/PT|
|# of Members:
Valerie Mais, an industrial engineer at the Centre for Innovation in Complex Care and the Quality Improvement (QI) Projects Lead in the University of Toronto IHI Open School, created a dynamic video to recruit new members.
Watch the video below:
We spoke with Valerie about the video and the reasons behind why she created the video:
What did you use as inspiration for the video?
When I heard about the IHI Chapter at U of T, I couldn't believe how established they had become within only 2 - 3 years. The Chapter has a huge interdisciplinary leadership team that runs QI projects across Toronto; it holds seminars with top leaders in Canada's healthcare system; and it recently organized an interprofessional conference focused on chronic illness, which attracted students and professionals from all over the city. My inspiration was this incredibly empowered team of students who are really driving change – and really fast. I wanted to help spread the word about what they're doing, and motivate others to get involved. I am so honored to be a part of the group this year.
Are you an experienced video editor?
Not at all. This was the first time I created a video and it was really simple. I used Microsoft PowerPoint 2010. They have a feature where you can record slideshow transitions so it can run automatically, and you can save the file as a .wmv (Windows Media Video). Once I created the PowerPoint, recorded transitions, and saved as a .wmv, I then opened the file on Windows Movie Maker, added music from www.freeplaymusic.com, compiled it as a video, and uploaded it to YouTube! It was super easy. Anyone can do it and it costs nothing! In terms of time, I spent 2-3 days putting it together, and then reached out to the team for feedback. In total, it took between 20 - 30 hours to make.
Do you plan on creating other videos?
Absolutely, as long as they are needed. It's a simple and fun way to get a message circulated to a vast group of people. YouTube is a great marketing tool.
What other projects does your Chapter have planned for this year?
Many things! We are steadily increasing the number of QI project opportunities, and will be teaming up with the Canadian Patient Safety Institute (CPSI) to offer participants after-school QI learning sessions to help guide them through their projects. We have monthly seminars lined up for our members, which feature discussions led by Dr. Anne Matlow, the Medical Director of Patient Safety at SickKids Hospital, and Dr. Irfan Dhalla, co-lead of the Virtual Ward project, which aims to reduce hospital readmissions after discharge. Our annual conference will be returning for a second year in April. It’s a jam-packed day filled with networking, speakers, and workshops, and it’s open to all students and professionals. This year’s theme is centered on technology in healthcare.