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The optimal combination of characteristics and practices that support spread as suggested by theorists as well as the experience of organizations that have been successful in spreading new ideas together form a Framework for Spread. This framework has been used by organizations to help plan and carry out their spread activities:
- Leadership: Setting the agenda and assigning responsibility for spread
- Set-Up: Identifying the target population and the initial strategy to reach all sites in the target population with the new ideas
- Better Ideas: A description of the new ideas and evidence to "make the case" for the new ideas to others
- Communication: Methods to share awareness and technical information about the new ideas
- Social System: Understanding the relationships among the people who will be adopting the new ideas
- Knowledge Management: Observing and using the best methods for spread as they emerge from the practice of the organization
- Measurement and Feedback: Collecting and using data about process and outcomes to better monitor and make adjustments to the spread progress
The Model for Improvement* is a simple yet powerful tool for accelerating improvement. Many health care organizations have used the model (shown below) to test changes on a small scale with Plan-Do-Study-Act (PDSA) cycles.**
The size and composition of the team needed to guide the spread of new ideas within an organization may vary depending on the size of the organization as well as the changes that are being spread (e.g., patient safety, improved access in the outpatient setting, care in the intensive care unit). Several areas of expertise and/or responsibility should be considered when forming a spread team. Forming the Team
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The Model for Improvement has been integral to the success of improvement initiatives in hundreds of health care organizations in several countries.
Using the key elements of the model, especially testing changes on a small scale with Plan-Do-Study-Act (PDSA) cycles, will allow your organization to understand the effects of changes system-wide.
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